alexandergarcia.com

MOTION : VIDEO

  • A project for NCSA athletic recruiting telling the story of real families and student athletes looking to play in college sports. I served as co-director/director of photography. Next College Student Athlete has helped more than 100,000 student-athletes reach their next level and receive more than $4 billion in scholarships, aid and grants.
  • First in a series of brand storytelling for Richards Patent Law revealing the inspiration behind Chicago-based company Gramovox. Gramovox is led by visionary entrepreneur Pavan Bapu, who brought to market the innovative Bluetooth Gramophone and Floating Record.
  • One more in a series of brand storytelling for Richards Patent Law, revealing the inspiration of Chicago-based Everpurse. The founders, Liz and Dan Salcedo, share the story behind their ingenious invention - a purse that miraculously recharges an iPhone. Having patented their innovation, they now plan to revolutionize the fashion industry.
  • Telling the story of the founder of the Max McGraw Wildlife Foundation, using aerial imagery and archival photography to share the background and accomplishments of a leading organization in the conservation movement.
  • When the business narrative turned against professional photojournalists, it was a shot against the bow of the photography community. As the trend increased, I proposed and executive-produced a video commissioned by the National Press Photographers Association. Done in a news magazine format, I collaborated with an Emmy-Award-winning team of videographer Mark Anderson and producer Gail Brown Hudson in finding subjects and situations that would bring out the essentials of the story. The documentary shows the value of professional photojournalism and the indisputable power of visuals produced by professional photojournalists. The video was released in conjunction with ground-breaking eye-tracking research by distinguished Poynter researcher Sara Quinn. I was especially honored to work with television celebrity Bill Kurtis, who gave his voice to support the project.
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